An effective sales & marketing initiative operates on two levels, national and local. Prestige Hospitality Group will help implement a sales program best suited to your property. A marketing plan details specific action items with measurable goals. All sales efforts are tracked using professional sales database software. Using industry resources, we closely track local market share and the property’s progress with the STR Report.
By performing careful research, Prestige Hospitality Group will create advertising that is effective and that has a direct impact on the bottom line. Marketing dollars are carefully allocated toward each market segment based on the individual property. Results are reviewed to assure that monies are spent wisely and there is a proven return on investment.
- Product Development & Positioning
- Marketing Plan Development
- Public Relations
- Direct Sales Calls & Representation
- Sales Training & Procedures
- Reservations Training
- GDS, ADS & Yield Management Programs
- Website Development & Optimization
- Graphic Design
- Print Ad & Collateral Design Layout
- Design & Execution of Email Blast Campaigns